TikTok trends have made reading books a popular niche called “BookTok." Literature fans share their favorite novels and recommendations constantly, and Texas author Colleen Hoover is all over them. She wrote one of the most well-known novels on the app, It Ends With Us, which garnered a sizeable following since its publication in 2016.
TikTok trends have made reading books a popular niche called “BookTok.' Literature fans share their favorite novels and recommendations constantly, and Texas author Colleen Hoover is all over them. She wrote one of the most well-known novels on the app, It Ends With Us, which garnered a sizeable following since its publication in 2016.
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